Pokemon

Logan Paul's Pikachu Illustrator Sells for $16.49M — The Most Expensive Trading Card Ever

2026-04-15·PullRate·9 min read
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Logan Paul's Pikachu Illustrator Sells for $16.49M — The Most Expensive Trading Card Ever

The 1998 Pikachu Illustrator PSA 10, the only copy graded at that level and now the most expensive trading card ever sold

The trading card hobby has a new ceiling. On February 16, 2026, Logan Paul's 1998 Pikachu Illustrator PSA 10 closed at Goldin Auctions after 41 days and 97 bids. The hammer landed at $13.3 million. Add the buyer's premium and the total came out to $16,492,000. Guinness World Records certified it as the most expensive trading card ever sold at auction, across every category, sport, or TCG. The winning bidder was AJ Scaramucci, a venture capitalist and the son of former White House Communications Director Anthony Scaramucci. Paul handed the card over at his house, along with a diamond pendant, on the livestream that closed the auction.

The Sale: $16.49 Million In 41 Days At Goldin

Bidding opened in early January 2026 and crept along for weeks. The card sat around $6.88 million with less than 24 hours left. Then the final hour turned chaotic. A wave of late bids pushed the price from $6.88M to the $13.3M hammer in under 60 minutes. Goldin confirmed 97 total bids across the 41-day window, with the decisive run coming from two anonymous bidders and Scaramucci.

With the standard 24% buyer's premium tacked on, the total check came to $16,492,000. Paul's net depends on Goldin's seller commission, but industry estimates put his take above $14 million before taxes.

The sale broke records across categories. The old trading card record was the 1952 Topps Mickey Mantle SGC 9.5, which sold for $12.6M in 2022. Pokemon now sits atop every sport and TCG in the hobby.

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What Makes The Pikachu Illustrator Worth $16 Million

The Pikachu Illustrator was never sold. In 1997 and 1998, CoroCoro Comic magazine ran three illustration contests for young artists in Japan. The prize was a holographic Pikachu card designed by Atsuko Nishida, the original artist who created Pikachu. Winners got the card as proof their artwork had been selected. Only 39 copies were ever distributed.

The card breaks every convention of the Pokemon TCG. Instead of the "Trainer" banner at the top, it reads "Illustrator." A pen icon sits in the bottom right corner, a nod to the contest it celebrated. It carries a double-star rarity symbol that exists on no other official Pokemon card. Nishida's artwork shows Pikachu happily drawing, a recursive tribute to the contest that birthed it.

Of the 39 distributed, PSA has graded 24. Here is what the population looks like:

GradePopulation
PSA 10 (Gem Mint)1
PSA 9 (Mint)3
PSA 8 (NM-MT)8
Lower grades12
Total graded by PSA24 of 39 distributed

There is exactly one PSA 10. The card Paul sold in February. That Pop 1 grade is what turns a $2-3M card into a $16M card. Scarcity math: the card itself is the holy grail of Pokemon; the grade multiplies that scarcity by roughly 41 times across the known population.

Logan Paul's 5-Year, $11M Flip

Paul bought the card in July 2021 in a private Dubai sale for $5.275M. The deal was structured as $4M cash plus a PSA 9 Illustrator valued at $1.3M. Five years later, he grossed $16.49M. Tripled his money on a single piece of cardboard.

DateSale PriceGradeNotes
2019~$220,000PSA 9Public sale before Logan Paul era
July 2021$5,275,000PSA 10Logan Paul private Dubai purchase
Feb 16, 2026$16,492,000PSA 10Goldin auction, Guinness record

That's a 210% return in under five years. Over the same window, the S&P 500 returned roughly 75% including dividends. The NASDAQ returned about 80%. Paul's Pikachu beat every major index by more than 2.5 times. X traders were quick to point it out: "Better ROI than any tech stock."

The flip also validated a thesis Paul pushed back in 2021 when fans criticized him for spending $5M on a card. Whether he got lucky or saw something real is debatable, but the math speaks for itself.

The PSA 9-to-10 Regrade Controversy

Here's where the sale gets complicated. PokeBeach reported in 2024 that Paul's specific Pikachu Illustrator had previously received PSA 9 grades across multiple submissions because of a small corner chip. At some point between 2021 and 2026, the card received a PSA 10. That regrade is the difference between a $2-3M card and a $16M card.

Collectors on ResetEra and r/pokemontcg flagged this as a problem the second Goldin announced the grade. The questions are pointed: how does a card with a documented corner chip cross to PSA 10? Is Pop 1 status meaningful if the grade is achievable through persistent resubmission? PSA has not commented on the specific copy.

This fits a broader pattern. PullRate has already covered the PSA buyback scandal in detail, where dealers found PSA 9 cards they sold back to the TPG reappearing as PSA 10s on the market. The $16.49M sale throws gasoline on an already-burning trust problem. If is PSA grading worth it was a fair question at $100 submissions, it's a bigger question when a regrade adds $14M to a single card.

Liquid Marketplace And The 5.4% That Vanished

In 2022, Paul fractionalized roughly 5.4% of the Pikachu Illustrator through a platform called Liquid Marketplace. Retail investors could buy shares in the card, with the idea that any future sale would pay out proportionally. The platform marketed the fractional shares aggressively, and Paul's Liquid Marketplace launch was a major promotional push for the company.

By 2023, Liquid Marketplace went dark. In 2024, the Ontario Securities Commission charged Paul and two business partners with securities violations tied to the platform's operations. The case remains unresolved as of April 2026.

The obvious question after the Goldin sale: what happens to the fractional holders? Paul's camp has said the sale proceeds belong to him. Former Liquid Marketplace investors on X and Reddit say they believe they're entitled to a cut of the 5.4%, which at $16.49M works out to around $890,000. The legal standing of those claims is unclear. Several former holders have said they consider themselves wiped out regardless of what the courts decide.

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Who Is AJ Scaramucci, And Why Did He Pay So Much

AJ Scaramucci is a venture capitalist with a crypto and web3 background. He's the son of Anthony Scaramucci, who served as White House Communications Director for 11 days in 2017 before being dismissed. AJ runs his own VC operations and has been publicly active in the collectibles and NFT space for several years.

His framing of the purchase matters. He's not presenting himself as a Pokemon collector. He's described the card as an investment and a cultural artifact, closer to fine art than to hobby collecting. That shift, from passionate collector ownership to pure asset allocation, is new at the top of the Pokemon market. The Pikachu Illustrator has historically traded between ultra-wealthy enthusiasts. Scaramucci represents a different buyer: institutional-style capital treating the card as a store of value.

The handoff happened at Paul's house during the auction livestream, with Scaramucci receiving a diamond pendant alongside the card. Optically, that detail gave hobby critics ammunition. Scaramucci being physically present at the livestream of a card he was bidding on is not how traditional auctions work.

What This Sale Signals For The Pokemon Grading Market

The record doesn't lift every Pokemon card. It pulls up the ceiling on vintage Japanese PSA 10s. According to CNBC's coverage of the sale, Base Set Charizard holo prices ticked up 15-20% across grades in the weeks after the Goldin auction. Trophy card population grails like the Trainer No. 1, 2, and 3 cards saw renewed bidding interest. Sealed Japanese Base Set boxes moved 5-8% higher.

The halo does not extend to modern product. Sealed 151 booster boxes, Prismatic Evolutions English product, and current-era chase cards continued drifting down through March and into April. A PokemonPriceTracker index analysis from late March showed vintage cards hitting record prices while modern prices dropped 20-50%.

The market is bifurcating. Pop 1 vintage grails are in their own economy now, disconnected from sealed modern product. If you own a Base Set Charizard PSA 10, the Goldin sale was good news. If you're sitting on sealed Prismatic Evolutions hoping for a Pikachu-Illustrator-style run, the data says otherwise.

This also connects to the Japanese Base Set Charizard record set in March 2026. Two all-time records within six weeks, both for vintage Japanese Pokemon, both at the scarcity extreme. It's a trend, not a one-off.

Collector Reaction: Reddit And X Weigh In

The hobby community's response split three ways. The first group celebrated the scale of the sale and what it signals for Pokemon's place in the broader collectibles hierarchy. The second questioned the grade. The third focused on the Liquid Marketplace fallout and the sale's optics.

Polymarket built real volume on the final price. One bettor reportedly walked away with more than most collectors' full portfolios. r/pokemontcg ran dozens of threads on the PSA 9-to-10 regrade issue. X users dug into Scaramucci's crypto ties. The jokes about Scaramucci getting "rug-pulled by a cartoon mouse" ran for days.

How The Record Compares To Other 2026 Mega-Sales

2026 has been a record-breaking year across the trading card hobby. Here's how the Pikachu Illustrator stacks up against the other top sales:

CardSale PriceDate
1998 Pikachu Illustrator PSA 10$16,492,000Feb 2026
1952 Topps Mickey Mantle SGC 9.5$12,600,0002022
2013 Bowman Chrome Judge Superfractor BGS 9.5$5,200,000March 2026
1909 T206 Honus Wagner PSA 1$5,120,000Feb 2026
2003 Topps Chrome LeBron Gold Refractor$1,110,000Jan 2026

Pokemon now owns the overall record. Baseball still owns the vintage record with the Mantle, but the gap between the Mantle and the Pikachu Illustrator is nearly $4M. The Pikachu is also newer. A 1998 card beating out cards from 1909 and 1952 is a generational shift in what the hobby values.

For context on the modern baseball side, see our coverage of the Aaron Judge Superfractor $5.2M sale, which set the modern baseball record in the same window.

Our Take

The $16.49M headline is doing a lot of work here. Three things sit underneath it that the record number glosses over: a PSA 9-to-10 regrade that PSA hasn't addressed publicly, a winning bidder who was physically in the room during the livestream, and a fractional-ownership platform whose former retail holders believe they're owed roughly $890K of the proceeds. None of that invalidates the sale — the Guinness certification is real, the hammer price is real, and Pokemon owning the all-time record is a genuine milestone. But the signal collectors should take from this is narrower than the celebration suggests. Pop 1 vintage grails in pristine condition are in their own economy, one increasingly driven by institutional-style capital treating cards as stores of value. That economy has almost nothing to do with sealed modern product, which continues to drift down. If you own WOTC-era sealed, PSA 10 Base Set Charizards, or trophy cards, the Goldin sale was a tailwind. If you're buying Prismatic Evolutions boxes hoping for a parallel run, the data says you're shopping in a different market entirely. Listen to what the bifurcation is telling you.

What Collectors Are Saying

A PSA 10 Pop 1 vintage Pokemon card hit $16.5M while modern booster boxes sit on shelves. The top of the market is its own economy now.

r/pokemontcg

Logan Paul bought this for $5.275M in 2021 and sold for $16.49M. Roughly 210% in under five years on a physical asset. Better ROI than any tech stock in the same window.

X / Pokemon collectors

The PSA 9-to-10 regrade is the part no one wants to talk about. Same card failed PSA 10 multiple times. Now it's a Pop 1. That's a problem.

ResetEra hobby thread

Former Liquid Marketplace holders are watching $890K of what we thought we owned walk out the door. The OSC case hasn't resolved. We're not getting a cut.

r/pkmntcgcollections

Scaramucci being in the same studio as Paul during the livestream is not how real auctions work. Not saying it wasn't legit, but the optics are rough.

Kotaku Polymarket coverage

FAQ

How much did Logan Paul pay for the Pikachu Illustrator card? Paul paid $5.275M in July 2021 through a private Dubai sale. The deal was $4M cash plus a PSA 9 Illustrator valued at $1.3M. That was a record for a Pokemon card at the time.

How many Pikachu Illustrator cards exist? 39 copies were officially awarded through the 1997-1998 CoroCoro illustration contests. Around 41 are believed to exist today after two surfaced on Japanese auction sites in 2019 and 2020. Only one is graded PSA 10. Three are PSA 9. Eight are PSA 8. The remainder are lower grades or ungraded.

Who bought Logan Paul's Pikachu Illustrator card? AJ Scaramucci, a venture capitalist and son of Anthony Scaramucci. He paid $16.49M including the buyer's premium through Goldin Auctions.

Is the Pikachu Illustrator card worth $16 million? It's worth what one buyer paid. Whether the next sale lands higher or lower depends on who's bidding, the PSA 10 status holding, and whether the broader Pokemon market keeps supporting grail prices. The grading controversy and thin bidding history below the final hour mean the next sale could settle lower. It's still the official record until beaten.

What is the most expensive Pokemon card ever sold? Logan Paul's PSA 10 Pikachu Illustrator at $16,492,000, closing February 16, 2026 via Goldin Auctions. Guinness World Records certified it as the most expensive trading card sale in history across every category.

What happened to Liquid Marketplace investors? The platform went dark in 2023. In 2024, the Ontario Securities Commission charged Paul and partners with securities violations tied to Liquid Marketplace operations. Fractional holders' legal standing against the 2026 sale proceeds remains unresolved. Former holders say they've been effectively wiped out.

Why was this card previously graded PSA 9? PokeBeach documented a small corner chip that kept the card at PSA 9 across multiple submissions before it received a 10. The regrade is the root of the community's skepticism, and it ties to the broader PSA buyback scandal that has eroded trust in grading over the past year. For collectors weighing their own submissions, our PSA grading cost per card breakdown covers what to expect.

The Pikachu Illustrator has been the crown jewel of Pokemon collecting since 1998. It took 28 years for one to cross eight figures. The grading controversy, the Liquid Marketplace backstory, and the optics of the livestream handoff will follow the card wherever it goes next. But the record is the record, and Pokemon now sits atop the entire trading card hobby.

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PullRate tracks trading card prices using live eBay sold listings scraped daily. Our guides are built from real sales data, grading community research, and direct collector experience — not manufacturer pricing or dealer estimates.
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